ethical generation - branding

Phoebe from Ethical Generation approached me asking for a logo, business card and thank you flyers. She requested for everything to be bright, colourful and eye-catching whilst having the groovy vibes of the brand. She wanted a detailed logo, with lots of mandala elements and funky typography to use for profile photos and social media. I then suggested a simpler type based logo for smaller things, such as business cards. Bringing all of these elements together created a cohesive brand identity.